Lingerie tips | Behind the scenes at Angela Friedman
2025 Valentine’s Day gift guide
This year's expert gift guide is here, full of the best advice and lingerie gift ideas for your sweetheart - or yourself!
Browse our 2024 guide to lingerie gift recommendations, including expert ideas for everyone on your holiday shopping list.
Luxury vs. fast fashion: What sets Angela Friedman apart?
What are the real, tangible differences between a luxury lingerie set and a mass-market brand? Can you truly tell the difference?
How to choose lingerie for sensitive skin
From selecting the softest fabrics to proper care and maintenance, learn everything you need to know about lingerie shopping for sensitive skin.
The ultimate guide to lingerie for new moms
How to shop for gorgeous, comfortable lingerie for a new mother. Follow our expert tips and you'll treat her to the absolutely perfect gift!
Our picks: The best Valentine's Day lingerie
Shop confidently with this Valentine's Day lingerie guide. We have the perfect recommendations for how to shop for pink and red lingerie gifts!
Make a small gift have a big impact
Elevate your lingerie-giving game with tips on how to upgrade your gifts, from gift wrap to choosing just the right piece to finding the perfect occasion.
How to choose the right lingerie for every occasion
Discover the art of selecting luxury lingerie for every occasion, from everyday comfort to romantic date nights to wedding-day glamour.
6 ways to add more luxury to your life
Treat yourself to pure indulgence with our designer's clever tips on adding some extra luxury to even a regular day.
How to start collecting luxury lingerie
Do you want to start collecting luxury lingerie? Follow our how-to guide for tips on how to build your own beautifully-curated wardrobe.
Our bridal lingerie guide will help you decide everything from a wedding morning robe to luxurious honeymoon lingerie.
Gifting lingerie | A step-by-step guide
How to give the gift of lingerie, with recommendations for choosing the correct size and tips for bestselling luxury styles.
Love our frilly knickers but can't decide how to wear them or whether they'll fit into your existing wardrobe? Find our style tips here!
Is luxury lingerie really worth it?
We'll explore 8 reasons why luxury lingerie is such a special investment, from ethical manufacturing to quality fabrics and more.
You can now visit these new wholesale stockists to shop luxury lingerie and lounge wear designs in person.
A review and behind the scenes photos of this year's holiday shopping event in Mayfair, London.
"When are you going to have a sale?"
Learn more about the Angela Friedman pricing structure and why we don't offer coupon codes or seasonal discounts.
Private events and trunk shows
Learn about lingerie pop-up shops and trunk shows for the holidays and private shopping for our VIP customers.
New arrivals
Small business
We ethically manufacture all of our designs in a private English atelier.