Lingerie tips | Behind the scenes at Angela Friedman
How to choose the right lingerie for every occasion
Discover the art of selecting luxury lingerie for every occasion, from everyday comfort to romantic date nights to wedding-day glamour.
6 ways to add more luxury to your life
Treat yourself to pure indulgence with our designer's clever tips on adding some extra luxury to even a regular day.
How to start collecting luxury lingerie
Do you want to start collecting luxury lingerie? Follow our how-to guide for tips on how to build your own beautifully-curated wardrobe.
Our 2022 comprehensive guide to lingerie gift recommendations for everyone on your list.
Our bridal lingerie guide will help you decide everything from a wedding morning robe to luxurious honeymoon lingerie.
Gifting lingerie | A step-by-step guide
How to give the gift of lingerie, with recommendations for choosing the correct size and tips for bestselling luxury styles.
Love our frilly knickers but can't decide how to wear them or whether they'll fit into your existing wardrobe? Find our style tips here!
Is luxury lingerie really worth it?
We'll explore 8 reasons why luxury lingerie is such a special investment, from ethical manufacturing to quality fabrics and more.
You can now visit these new wholesale stockists to shop luxury lingerie and lounge wear designs in person.
A review and behind the scenes photos of this year's holiday shopping event in Mayfair, London.
"When are you going to have a sale?"
We don't offer sales or general discounts on our merchandise, but instead offer consistent year-round pricing, so that you always know you're getting the best possible deal. Read more about our pri...
Private events and trunk shows
Learn about lingerie pop-up shops and trunk shows for the holidays and private shopping for our VIP customers.
New arrivals
