Lingerie tips | Behind the scenes at Angela Friedman

How to choose the right lingerie for every occasion
Discover the art of selecting luxury lingerie for every occasion, from everyday comfort to romantic date nights to wedding-day glamour.

Creative ways to style your bras and lingerie as outerwear
Go beyond the boudoir and learn how to style your underwear as outerwear. This guide has all the latest, expert fashion tips!

6 ways to add more luxury to your life
Treat yourself to pure indulgence with our designer's clever tips on adding some extra luxury to even a regular day.

We're offering a little history lesson with the story of underwear in western society and how it developed from ancient times to the present.

How to start collecting luxury lingerie
Do you want to start collecting luxury lingerie? Follow our how-to guide for tips on how to build your own beautifully-curated wardrobe.

How to channel Old Hollywood glamour at home
Live your best life of classic Hollywood glamour with tips for infusing your everyday routine with the luxury of a bygone time.

This luxury lingerie range has been newly redesigned and released, including the iconic Camellia robe that everyone's talking about.

Are bralettes more comfortable than bras?
What exactly is a bralette, how do I find the right one for me, and will it feel better than the underwire bras I'm wearing now?

To celebrate 10 years of the brand, we're looking back at early inspiration, collections past, and some of our special achievements.

What's the difference between embroidered and lace lingerie?
Learn to spot each of these gorgeous, luxury textiles, and the terminology behind each technique.

6 ways to mix and match your lingerie
Learn all of our styling tips on how to effectively mix and match your bras and underwear sets to stretch your wardrobe further.
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